Lisa Cutter, Candidate for Colorado House District 25
InvestHER recently sat down with Lisa Cutter to talk about what it is like to be a candidate for the Colorado House of Representatives.
Which office are you running for and where?
Representative for House District 25 – most of unincorporated Jeffco, including Evergreen, Ken Caryl Valley, Dakota Ridge, Morrison, Genesee and Conifer.
When is your election day?
November 6, 2018
Why did you decide to run for public office? Did someone encourage or inspire you? If so, who?
I’ve thought about it for a long time, but always dismissed it and thought I couldn’t do it. Morgan Carroll (who I met when she worked for one of my clients) asked me why not, so the thought took a little firmer hold. Then I became involved with the Women’s March, and felt inspired to take the plunge into running because of the energy of being a part of that movement.
What did you do before you decided to run? Where did you go to school? Tell us a little about your resume.
I was born and raised in Colorado and have lived most of my life in Jefferson County. I attended CU for a few years, but quit and ended up graduating from what was then Metropolitan State College of Denver with a Bachelor of Science in Marketing. (But I’ll always be a BUFF!)
After years of working in the public relations and communications industry, I started my own business. I launched my award-winning consulting firm, Cutter Communications, in 1998 so I could continue pursuing a career in strategic communications. I enjoy helping tell stories and solve communications issues for my clients, and also wanted to spend more time with my kids, so owning my own business provided me with the opportunity to do both.
I have had the opportunity to work with a diverse portfolio of clients in various business and nonprofit sectors, including Centura Health, Vectra Bank, Hogan Lovells, Central Asia Institute, K2 Sports, Rachel's Challenge, Building Restoration Specialties, Rocky Mountain Mutual Housing, Colorado Wine Board, Rocky Mountain Cancer Centers and the Prairie Dog Coalition.
I’ve won a number of industry awards and held multiple leadership roles in my profession and the community, including serving as president of Public Relations Society of America’s Colorado Chapter, chair of its Western District, and chair of the Women’s Bean Project. I was selected by the Denver Business Journal as its Outstanding Woman in Communications for 2010. I graduated from the Denver Metro Chamber’s Leadership Denver program in 2016.
What are your top 3 key initiatives/policies?
I am focusing on:
The economy, including affordable housing, a living wage and smart growth;
Education, specifically an adequate level of funding and teacher pay/retention;
The environment, including protecting open spaces and investing in clean energy initiatives.
Tell us about a day in the life of your campaign or tell us your favorite story from the campaign trail.
I am an organizer for the Women’s March, and this year my husband Brett and son Ryan carried my campaign banner while marching. Before the march started, I took a live shot interview with CNN. Unbeknownst to me, Brett and Ryan were slowly shuffling behind me during the interview holding my sign!
What is the biggest challenge you face as a candidate? Are there challenges you face that are unique to you as a woman candidate?
As a mother and longtime consultant, I have found it difficult to ask for help. I’m usually the one helping, and now I’m constantly asking for volunteers, introductions and donations!
What can women do to help you?
Volunteer, help expand my networks (and be an ambassador to help with name recognition) and donate!
Share a fun fact or two with us!
I have a daughter and identical twin boys, and I love to travel.
Any additional thoughts?
Every seat and every vote matters. What we do at the local level defines and impacts our society – change starts here.